This is me
I'm Cibi
I'm a passionate Product UI/UX Designer who thrives in tackling ambiguity, dedicated to designing digital products that empower individuals and businesses for seamless and efficient work. Outside of my professional life, I'm equally passionate about building businesses and create innovative and competitive products that people love.
✦ I believe in Design Thinking
I approach problem solving with a strong focus on analysis. My methodology involves delving into data, thoroughly researching user behavior while infusing heavy dose of empathy into my work, and adapting best practices in UX to suit each unique project. I have a deep enthusiasm for tackling challenges that come with ambiguity and leveraging design tools to create streamlined and effective solutions for both individuals and businesses.
I am a confident leader and a versatile designer with a focus on crafting intuitive, engaging, and immersive digital experiences. My educational journey includes a Bachelor's degree in Visual Art and a Master's degree from UNSW Art & Design, specializing in Interaction Design, User Experience, and Design Thinking. This background provides me with a unique blend of creativity and expertise in problem-solving that I bring to my work.
My career spans over a decade, during which I've honed my skills in Visual Design, Illustrations, Branding, Product Strategy, UX research, User research, Interaction Design, Product Design, Problem Solving, Design Thinking, UX Strategy, User Interface, and UX Design.
I'm deeply passionate about creating emotionally resonant and functional digital user experiences, and I take pride in my role as an end-to-end designer who thrives on solving complex challenges. With my background in Visual Art and Interaction Design, I possess a distinctive ability to contribute creatively across disciplines. I'm profoundly committed to user-centric design principles and find joy in the iterative development process. My true motivation lies in problem-solving that drives real change.
As a designer, researcher, and strategist, I follow Agile and Lean methodologies to produce digital products that cater to the evolving needs of users and organisations alike. I continually experiment with various facets of the design process to unveil intuitive, feasible solutions. Two words that encapsulate my design philosophy are 'Minimalistic' and 'Attention to Detail.'
I am dedicated to advocating for crafting delightful, immersive, and functionally effective designs. In my leisure time, you'll often find me out riding my motorbike, seeking inspiration and new perspectives.
✦ My Journey into UX Design
06
Years of Academic Studies
12
Art & Design Exhibitions
04
2 Awards & 2 Honours
10+
Years of diverse experience
✦ The Design Process
My experience has taught that good design is not created in a moment of inspiration or a bubble. It is an iterative process requiring collaboration between multiple teams and your end users. Great design requires deep knowledge of your users, their environments, and their goals.
Conducting research, talking to users, collaborating with different teams and testing prototypes all help keep a project on track. I believe that successful design project stem from good communication and keeping the end-user in the forefront and design experience working backward towards the business.
Design Fields
I'm into a lot.
I approach Product Design with inclusivity in mind, complemented by simple and user-friendly design.
- Product Design
- Brand & Visual Design
- UI & Design Systems
- UX & Interaction Design
Short History
Seen a fair bit of projects.
Designer for over a decade. I've loved every minute of it.
- Passion for investigation
- I absolutely enjoy the process
- Always curious and always learning
- I know what it means to be on a team
I’m currently building an e-commerce platform that reimagines how Home Decor and Art are discovered and collected online.
Im in love with it.
- Top Clients: ACE Assets & Strategies, GCE Express, Metaartmine.
